Daily Practice
Brand Strategy, Brand Identity, Printed Collateral, Wayfinding, Digital Design
2025
A modular identity for Daily Practice to unify a dual-concept store into a single vision.
Created as a system of two halves, a high-contrast colour palette and typographic pairing finds structure through complimentary symmetry across the brand’s retail and canteen offerings. Consolidated through a modular grid system, each offering is more clearly demarcated across layout and palette to position Daily Practice as optimised yet meditative, contemporary yet timeless.
Made at SCCO Studio.
Photography by Taje Singh.
Created as a system of two halves, a high-contrast colour palette and typographic pairing finds structure through complimentary symmetry across the brand’s retail and canteen offerings. Consolidated through a modular grid system, each offering is more clearly demarcated across layout and palette to position Daily Practice as optimised yet meditative, contemporary yet timeless.
Made at SCCO Studio.
Photography by Taje Singh.